Re:Season
Sustainable coooking made easy
Overview
Changing our eating habits is an effective way to combat climate change; hoever, many of us lack the resources to fit this into our hectic lives.
Re:Season aims to solve this problem.
Role
- UI/UX Designer
Tools
- Figma
- ProCreate
Using a robust database and an Eco-Score system, Re:Season enables users to make carbon-conscious decisions while cooking their favorite meals.
By giving the user power to control where their emissions come from, we enable them to find a solution while keeping the soul of our beloved recipes in tact.
In order to bring that personal feeling in the app, I needed to learn what user's expect and value from other apps. Using competitive analysis I was able to create a user flow that would inform all aspects of the design to follow.
The result is a home screen that responds to your choices and changes based on your tastes. "Suggested for you" is the first thing you see, easing the daily stress of "What's for dinner?"
Creating a robust array of filters and sorting options was one solution. Results of user surveys pointed to dietary and allergy restrictions being a must have feature.
Creating a recipe is a cornerstone of the app, and a great opportunity to show how different viewport sizes were taken into account. Re:Season changes to take advantage of the screen real estate available, whether it's a mobile touch screen or a desktop monitor.
Creating Personas based on rounds of interviews game me the data I needed. Keeping their pain points and needs in mind, I was able to create a recipe screen that was both extrememly function and aesthically pleasing.
Style Guide
Mockups
Home Screens
Search Screens
Recipe Screens
Create a Recipe Screens
Challenges and lessons learned
I ran into a block with organizing my ideas. I solved it by going back to my wireframe stage and revising more. In the future I know that this step is crucial. More drafts at the beginning can save you headaches later on.
When usability testing shows a design element is not working, be willing to let it go. Ultimately the end result will be an overall better design.